To celebrate this week’s third anniversary of Pandora – The World of Avatar at Disney’s Animal Kingdom, the Disney Parks Blog took a trip “behind the magic” with two of the creative minds that helped develop the land.

Joe Rohde, Portfolio Creative Executive for Walt Disney Imagineering, and Jon Landau, producer of Avatar, talk about the similarities between creating a theme park environment and making a motion picture, plus how the stories from the film, the land, and Animal Kingdom itself complement each other.

Source: Disney Parks Blog