Disney Parks and State Farm Insurance Form Strategic Alliance

The Walt Disney Company and State Farm have announced a multi-year relationship to span Disney Parks and Resorts and Disney Advertising Sales.

To kick off the new relationship, Disney and State Farm celebrated a North Carolina family via “Good Morning America.” 10-year-old Laila Ratfliff uses the proceeds from her lemonade business to create care packages for people in need. In honor of her and her family’s hard work, State Farm surprised them with a trip to Walt Disney World Resort. Watch the video below.

State Farm will be the presenting sponsor of the new planDisney podcast, where planDisney panelists will “offer insightful tips, helpful suggestions, and inside looks for guests preparing for an upcoming magical vacation to Disney parks and resorts.”

State Farm will have an expanded presence at the 2022 Disney Dreamers Academy. They will also sponsor the 2023 Walt Disney World Marathon Weekend, the State Farm Waterview Park at Disney Springs, and State Farm Field House at ESPN Wide World of Sports Complex.

Disney will work with State Farm on events such as the State Farm Good Neighbor Month celebration in September.

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