Hear ye, hear ye! World Princess Week has officially arrived, and we have so much to celebrate! 

Earlier this month, Disney kicked off its new Disney Princess “Create Your World” campaign, which encourages fans to embrace their inner Princess magic to create the world they envision and to start making their dreams a reality.  

This World Princess Week and beyond, Disney Princess fans of all ages can experience new opportunities to create their worlds by interacting with beloved characters through new and recently released Disney Princess products and experiences. 

And you too can join the celebration of the magic, fun, and adventure of our Disney Princess characters this World Princess Week. Keep reading! 

A few days ago, the Disney Consumer Products team kicked off the World Princess Week celebrations early with Create Your World – A Disney Princess Regal Experience – a two-day event at Disneyland Resort where invited guests were immersed into the worlds of our beloved Disney Princess characters and learned how Disney creates them – from the screen, to the theme parks, to products. 

Attendees were also greeted by a surprise appearance from Disney Legends – Disney Princess voice talent Anika Noni Rose (Tiana), Jodi Benson (Ariel), Linda Larkin (Jasmine), and Paige O’Hara (Belle). It was a true celebration of all things Princess, with the latest and greatest Disney Princess products.  

And let’s talk about more merch! If you’ve ever wondered what your favorite Disney Princess would wear on the red carpet, Mattel has got you covered! The brand-new Disney Collector Enchanted Elegance Collection dolls feature Ariel, Mulan and Rapunzel in haute couture fashions inspired by each character’s story.  

And, the latest Disney Princess to join the American Girl Disney Princess doll lineup is none other than the spirited and curious Rapunzel. The Rapunzel Doll Story Bundle also comes with a Pascal figurine, painting accessories, and of course, hair accessories to help you recreate Rapunzel’s signature braided hairstyle. BEST DAY EVER! 

There’s no telling how far you’ll go when you let your imagination and creativity set sail with the LEGO Moana’s Wayfinding Boat building toy set. And when your voyage is through, relax, renew and refresh with the Deluxe Day Spa vanity from Jakks Pacific, featuring a real working sink and a pretend facial steamer – because princesses deserve time for self-care too! 

Create your Disney Princess-inspired look with the new Disney’s “The Little Mermaid”-inspired collection from Sigma Beauty. Available Sep. 24, and coming soon to Disney Store, this beautiful collection includes an eyeshadow palette, blush, highlighter, lip set, and brush set.  

And no beauty routine is complete without these Disney Princess-inspired essentials from Tweezerman! Whether you’re grabbing the Disney Princess Slant Tweezers featuring your favorite Princess, or the Forever Friends Nail Files, give your beauty routine the regal treatment it deserves. 

Life is the bubbles with the new “The Little Mermaid”-inspired drinkware and accessories from CORKCICLE! Whether you’re keeping a handle on your hydration with the Ariel Disney Cruiser insulated tumbler, also available from Disney Store, or taking your sips on-the-go with the Ariel Disney Princess Sport Canteen, the Ariel Disney Sling is the perfect accessory to make your collection complete. 

Whether they’re getting ready for the ball or for playtime, these beautifully detailed Cinderella and Aurora costume collections from Disney Store – complete with coordinating accessories for the perfect fairytale makeover – will transform them into the princess of their dreams.  

And of course, no Princess playtime ensemble is complete without a cuddly best friend! Inspired by Ariel’s undersea BFFs, these Flounder and Sebastian small plushies, also from Disney Store, are bubbling over with soft-stuffed charm. 

From playtime to the Parks, these Disney Princess essentials from Disney Store will have you ready for your next adventure. The Disney Princess T-Shirt Dress for Girls and Disney Princess Windbreaker Hoodie are the perfect ensemble for wherever your next adventure takes you.  

No matter your favorite Princess, the Disney Princess Icons Jacket for Women is the perfect addition to your wardrobe to have you feeling like royalty every day. Carry your favorite Disney Princesses with you every step of the way with the Disney Princess Backpack, perfect for carrying your thingamabobs – or your school supplies.  

Disney Publishing will be rolling out a number of new titles including “Tiana’s Perfect Plan,” the debut picture book from Disney Legend and voice of Tiana, Anika Noni Rose. In addition, the exciting new “Cinderella Pop-Up Book” from Insight Editions tells the beloved tale in a stunningly crafted way, and the Leading Ladies! Little Golden Book from Random House Children’s tells stories from all thirteen princesses about leadership, empowerment, and community.  

To further celebrate World Princess Week, fans can dive beneath the waves and into Ariel’s world with the new ‘Hey Disney!’ Little Mermaid Soundscape on the Amazon Alexa, a magical voice assistant that enchants your room with sounds and music from the beloved tale.  

Kids and kids-at-heart can now virtually interact with beloved Disney Princess characters – Ariel, Moana, Tiana and Rapunzel – at home on mobile phones through an all-new Portal to the Princesses augmented reality experience.  

Parents can help their kids choose which Disney Princess they want to meet and then will be prompted to help the Princess create a new experience together, unique to the world of each Princess. 

Now available on the official Disney Princess YouTube channel, Disney Princess ‘Create Your World | Making a Disney Song!’ is a six-episode video series following four talented girls who are given the chance to participate in the first-ever performance of a new original Disney Princess-inspired song in front of a live audience at Disneyland Park. Episodes 1-5 are now available to watch, with the grand series finale premiering during World Princess Week. 

Disney Store Times Square celebrated the kickoff of World Princess Week this past Sunday, Aug. 25 with their own magical Princess soirée. The Disney Princess: Create Your World Event was filled with fun and imagination throughout the afternoon including Princess story time hosted by special guest Arielle Jacobs, former ‘Princess Jasmine’ in Disney’s “Aladdin on Broadway,” activities, gift card drawing, and a curation of favorite Princess styles and products from Disney Store and DisneyStore.com. 

This World Princess Week and beyond, I hope that you feel inspired by your favorite Disney Princess characters to embrace your inner Princess magic to create the world you want to see and to chase your dreams. After all, as Cinderella says, they can’t order us to stop dreaming.   

Create the ultimate Disney Princess adventure at Walt Disney World  Resort where your kids can share memorable and magical experiences with their favorite Disney Princesses! Enter the Disney Princess Create Your World Sweepstakes for a chance to win a Walt Disney World Resort vacation for up to 4 persons and a Disney Princess merchandise prize pack from DisneyStore.com. 

NO PURCHASE NECESSARY. Enter Sweepstakes between 8/23/24 at 12:00 PM ET and 9/20/24 at 11:59 PM ET. Open to legal residents of the 50 U.S. & D.C., who are 18+ at time of entry. Limit 1 entry per person per day. Visit https://sweepstakes.disneyworld.com/disney-princess-create-your-world for Official Rules including details on how to enter, eligibility requirements, odds of winning, prize description and limitations. Void where prohibited. Sponsor: Disney Destinations, LLC, PO Box 10000, Lake Buena Vista, FL 32830-1000