With all of the Disney100 merchandise collaborations that we have seen come through so far this year, nothing has been as cool as this one. Meet the new 2024 Primavera Vespa design that is joining in on the Disney100 magic with an all-new Mickey Mouse theme.
Michele Colaninno, Chief Executive of global strategy, product, marketing, and innovation of the Piaggio Group, commented on this collaboration as follows: “Dreams allow us to look to the future with optimism, even in complex times such as these. A timeless icon like Vespa could not fail to celebrate, on this very special occasion of Disney’s 100th Anniversary, an equally everlasting icon like Mickey Mouse, with a tribute to creativity, imagination, light-heartedness, and fun – the very values that have always anchored Vespa. Today, as then. This collaboration between Vespa and Disney represents the celebration of two historic companies that have a common dream: to allow everyone to express their imagination freely.”
Claire Terry, Senior Vice President, Disney Consumer Products, Games & Publishing EMEA said, “Just like Mickey Mouse, Vespa is a cultural icon, evoking a sense of fun and adventure and together they form a wonderful combination, truly extending our timeless storytelling. We are incredibly excited to bring this version of the iconic scooter to our fans in our centenary year and bringing all of Mickey’s charm and personality to road trips wherever people want to go!”
According to totalmotorcycle.com, the Disney Mickey Mouse Edition by Vespa will come with a matching helmet in the same stunning Mickey Mouse-themed colors.
The post See the New 2024 Primavera Vespa: Disney Mickey Mouse Edition first appeared on DIS.